Friday, 18 November 2016


Give the gift of independence - shop the able label adaptive clothing

What better time to treat yourself or a loved one to a gift that is going to be thoughtful and certainly make a positive difference. Give the gift of independence through our uniquely stylish range of The Able Label adaptive clothing.

When The Able Label’s skilled designers draw up each beautiful garment, they start from a stylish, great looking design, pick pretty and practical fabrics and then integrate in the easier dressing features which our regular customers have come to know and love. These include touch closures to avoid fiddly fastenings and cunningly placed fasteners to avoid overhead dressing.
By designing this way, The Able Label ensures style is never compromised whilst innovatively making life a little easier being quicker, simpler and safer to dress.

Over the last few weeks, we have introduced some of the new lines available separately but you can now find them all in one convenient place - the Christmas Shop - so let’s go shopping!

Lilly Knitted Cape - warm bed jacket
1501 Lilly Cape
£39.95 (£33.29 ex VAT)
Wraps - Feeling the chill?
We have a range of winter warmers that without sleeves or any fiddly fastenings to contend with, are easier to take on and off. The warm fabrics and stylish designs are versatile and timeless seeing you through a variety of occasions and also seasons. Shop wraps here.
Glamorise Front Fastening 9245 Wonderwire Bra - White
1602 Wonderwire Bra

Bras - Why do they fasten at the back anyway?
Bras, who on earth put a small and fiddly hook and eye fastening in the most difficult place to fasten it? Struggle no more as we have a solution with our front fastening bras that also have easier fasteners. Take a look at our classic and lacy options, which come in a range of sizes. Shop bras here.
Julia Woven Nightshirt Front Fastening
1402 Julia Nightshirt
£37.50 (ex VAT £31.25)

Nightwear - Sweet dreams
Our cosy nightwear range will ensure you get a good night sleep. Front fastening with touch closures, they give you the option to avoid overhead dressing. Match back with our warming non-slip bed socks to help prevent falls through slipping. Shop nightwear here.
Bella jersey scarf
0810 Bella Scarf

Jewellery & scarves - Add the finishing touch
Our collections of jewellery and scarves have all been designed to coordinate with our clothing so you can easily mix and match outfits. Magnetic jewellery takes the faff out of fiddly fastenings.  Shop scarves here. Shop jewellery here. 

Wheat Warmer to soothe aching joints
1702 Wheat Warmer
Gifting - Fill your boots or stockings with our stocking fillers
We have just added a great range of items under £16 making them perfect stocking fillers. These range from practical grabber stocks and long handled shoe horns, wheat warmers that have a gorgeous lavender scent to ease aching joints as well as UK made permit holders in beautiful designs. Shop gifting here.

Don't forget: you can claim VAT exemption with the styles that are subject to VAT relief on behalf of someone who will be using the item. Find out more on VAT exemption here.

There’s no better time to treat yourself or give the perfect gift for independence. Go to The Able Label’s Christmas shop to give the gift of independence, something that is considerate and caring.

Thursday, 10 November 2016


I think we can safely say, winter is well and truly here now.  The clocks have gone back and there is now a real coldness in the air. But fear not, we have just got our new in range of ponchos and capes in to take the edge off that chill and keep you cosy and warm this winter.

Meet our Lilly Knitted Cape!
All £39.95 (£33.29 exc VAT)

Lilly warm sleeveless cape
1501 Lilly Knitted Cape
£39.95 (£33.29 exc VAT)

Lilly is already proving a huge success being an ideal ‘throw on’ to keep the chill off. The high collar keeps your neck warm and the fabric is very warm yet super soft feeling lovely against the skin. With no sleeves, our Lilly Capes are easier to get on as there are no armholes to battle with. Not only that, the button at the top of our Lilly Cape is for display only – she actually fastens with Velcro meaning no fiddly fastenings but no one would ever know! She comes in three attractive colours – seaspray blue, pink peony and charcoal, the choice is yours!

All £55

Warm Laura Knitted Poncho in Charcoal and Black
Laura Knitted Poncho, Charcoal and Black

Ponchos are the must have item this year but are a staple that will stay on trend for many more years to come. It really is an investment piece.
Warm Lianne Knitted Poncho Dragon Red
Lianne Knitted Poncho, Dragon Red

Our range of ponchos are great for layering and extra warmth. Without sleeves, they can easily be taken on and taken off as and when needed. We have several designs of ponchos for you to choose from ranging from our plain Laura Knitted Poncho that contain luxurious Mohair to our stylish Lorna and Lianne Knitted Ponchos which are in on trend colours, right through to our more feminine Leah Knitted Poncho in pretty lilac and cream colour.

Warm Leah Knitted Poncho, Sugar Lilac
Leah Knitted Poncho, Sugar Lilac
The great thing about all of our ponchos is that they can be worn both ways – they are reversible making them extra versatile! We hope you love them as much as we do.

Shop our full range of winter warming cardigans and wraps online at

Thursday, 3 November 2016


Age UK & SEEFA policy panel on later life and ageing
Group discussions at the Age UK & SEEFA policy panel on later life and ageing

Members of the older population contribute tremendously to our society in a vast number of ways. They can also however feel undervalued and forgotten as a result of negative age stereotypes.

Founder Katie has been working with SEEFA (South EastEngland Forum on Ageing) and Age UK to find positive solutions to these negative stereotypes and listen to what businesses can do in supporting this. On Monday, the group met at the stunning Royal Air Force Club in Picadilly, London to debate this further.

Katie was on the panel and talks us through the day and the key outcomes from the positive discussions.

Royal Airforce Club
Outside the Royal Airforce Club
Royal Airforce Club
Inside the Royal Airforce Club

SEEFA and Age UK have joined forces with the aim of bringing people together to influence later life strategies, policies and services in order to make life better for the current and future generations of folder people ( The focus of discussion was on what businesses need to be doing to support this.

I was one of three on the panel, which also included Leela Damodaran, Professor of Digital Inclusion and Participation at Loughborough University and Philippa Aldrich, from the Future Perfect Company.  Contributing and driving questions were a diverse group of some thirty women and men over fifty-five, representing members of the older population.

We began hearing from the panel with Professor Damodaran talking about how we have become ‘e-everything’ highlighting the huge benefits but need to ensure this is accessible to all. With 75% of over 75’s still not online, it became clear that we must do more to get this group online. The group highlighted they would want to do this in an enjoyable and sociable way through interest based learning. It is then crucial to keep them online maintaining awareness and understanding continuing the learning process.

Philippa Aldrich gave a great presentation on the benefits of good design in business and how the Future Perfect Company aims to design an age friendly future working with students at the University of Brighton and the College of Richard Collyers, to create products and services that assist and celebrate later life.

I then introduced The Able Label and discussed the importance of listening and inclusive design from the outset. It is essential to work at design stage with healthcare professionals and those who would benefit from the clothing in order to make products as suitable as possible, which the panel agreed on. I also ran through how crucial customer service is particularly for older customers. We offer a multi-channel approach understanding our customers do shop in different ways – you can therefore buy online, by phone, by mail order or through one of our stockists making the range accessible to more. When people call for further information or to place an order, they speak to a real person! As a start up business, I also highlighted some of the challenges faced including overcoming the stigma associated with anything adaptive, reaching the right people to spread the word and the high costs involved in setting up.

The three presentations, then drew out some key areas for further discussion. The key things they wanted from businesses included:

·      The ability to exercise choice to feel less disadvantaged.
·      Good design quoting ‘down with drab’ and ‘no more beige’.
·      Better availability through mainstream retailers where they would shop anyway.
·      Good customer service wanting to speak to real people, have staff who know the product well enough to help find items for their specific needs and have a culture of respect with staff happy to help. John Lewis was highlighted as being strong for this.
·      No more ageist adverts like last years John Lewis Christmas advert and the Spec Savers advert that generalise older people.
·      Lifelong education being supported as products and services evolve and change.

There will be follow up discussions homing in on key areas before the group present suggestions for improvement to a symposium at the House of Lords next year.

We will keep you posted!